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NEKOU Incense Sticks - 10 Sticks
$19.00
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10 incense sticks • 2.8" (7 cm) stick length • Approx. 15-minute burn time • Made in Japan
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Sourced in Japan, from the makers
Direct from Japanese workshops and their authorised channels.
Light NEKOU incense sticks in a nonflammable holder for a brief fragrant pause in a cat household. Made in Japan from matatabi, catnip, valerian, olive leaf, and tab powder, they contain no additives or synthetic fragrance. Each box includes 10 short 2.8-inch sticks, each burning for about 15 minutes—an easy choice for cat lovers or a small gift.
Why You’ll Love It
A gentle, understated scent for 15-minute unwinding
Matatabi-led blend with catnip, valerian, and olive leaf
Short 2.8-inch sticks suit brief daily rituals
No additives or synthetic fragrance, only natural ingredients
Made in Japan, NEKOU. brings a soft botanical fragrance to the everyday ritual of burning incense. Created with cat lovers in mind, its blend centres on matatabi, also known as silver vine, with catnip, valerian and olive leaf.
Each short stick burns for approximately 15 minutes—just enough time to set down a book, linger over tea or pause between the day's activities. A kraft-paper box with a gold-foil sleeping cat makes it a thoughtful small gift, with a detail to enjoy long after the incense is put away.
The fragrance
Matatabi forms the heart of the blend. Catnip adds a delicate, mint-like freshness, while valerian lends an earthy depth. Olive leaf brings a soft green note to the finish. Made with natural aromatic materials and tabu powder, without synthetic fragrance.
Box dimensions: Approximately 1.7 × 3.2 × 0.8 in (4.2 × 8.2 × 2.1 cm)
Packaged weight: Approximately 0.7 oz (20 g)
Packaging: Individual kraft-paper box with gold-foil detailing
Use & care
Use a suitable non-combustible incense holder on a stable, heat-resistant surface, with the stick securely supported and all ash contained. Keep away from drafts, flammable materials, children and pets. Never leave burning incense unattended. An ember may remain after visible smoke has stopped; allow the incense and ash to cool completely before handling or disposal.
Ventilate the room during use and avoid allowing smoke to accumulate. Cats respond differently to fragrance; stop use if your cat shows discomfort. This incense is for home fragrance, not a pet toy or food. Do not ingest or allow pets to chew the sticks. Store away from direct sunlight, heat and humidity.
Product Information
Type: Short-stick incense
Fragrance: Matatabi, catnip, valerian, and olive leaf
Ingredients: Matatabi, catnip, valerian, olive leaf, and tabu powder
Composition: Made without additives or synthetic fragrance, and without specific essential-oil components identified as potentially burdensome to cats
Use: Burn in a non-combustible incense holder such as an incense burner or incense plate. Do not leave burning incense unattended. Use away from flammable or unstable surfaces and drafts. Ventilate the area and discontinue use if the fragrance does not suit you or your cat.
Storage: Keep away from direct sunlight, heat, and humidity, and store out of reach of children and pets.
Care instructions
Store away from direct sunlight, heat, and humidity, and keep out of reach of children and pets. Burn in a non-combustible incense holder on a stable surface, away from flammable materials and drafts, and never leave it unattended. Ventilate the area and discontinue use if the fragrance does not suit you or your cat.
Artisan & Craft
NEKOU is a Japanese short-stick incense made from powdered matatabi, catnip, valerian, olive leaf, and tabu powder, a traditional binder used in incense making. Formed into slender 2.8" (7 cm) sticks and designed to burn for approximately 15 minutes, it releases a soft botanical fragrance without additives or synthetic fragrance.
Note
This incense is designed with cats in mind, but it is not a claim of safety; ventilate the area and discontinue use if the fragrance bothers you or your cat. Burn one 7 cm (2.8") stick in a non-combustible holder, never leave it unattended, and keep the box out of reach of children and pets.
Questions About This Piece
What gives NEKOU. its scent?
The fragrance centers on matatabi, with catnip, valerian, and olive leaf, supported by a natural binder. It contains no additives or synthetic fragrance.
How should I use NEKOU. safely?
Burn one stick in a nonflammable incense holder or dish where it cannot tip or extend beyond the holder. Do not leave it unattended, and remember that an ember may remain after the smoke has disappeared.
Is this incense suitable for a home with cats?
NEKOU. is designed with cat households in mind and avoids certain essential-oil components that may be burdensome to cats, as well as additives and synthetic fragrance. Ventilate the room and stop using it if your cat seems uncomfortable; it is not a food and should be kept out of reach of pets and children.
Would this work as a small gift for a cat owner?
Yes. Its short, approximately 15-minute burn time and compact individual box make it suited to a small gift for someone who lives with a cat or enjoys gentle incense.
Japanese incense · Fragrance & tradition
The art of a quiet moment
In Japan, incense has long accompanied moments of devotion, hospitality and reflection. Known as kō, it is appreciated for the character of its fragrance and the attention we bring to it.
That sensibility finds its most deliberate expression in kōdō, the “way of incense”: an art of attending closely to aromatic wood, often described as “listening” to fragrance.
At home, the pleasure can be simple. Choose the warmth of sandalwood, the fresh woody character of hinoki or a tea-inspired fragrance. Light a stick, let the flame go out, and allow its scent to unfold as you settle into a little time of your own.
Kō · 香
The Japanese word for incense
Kōdō · 香道
The way of incense
An everyday ritual
A fragrance and a moment to enjoy
Choose with confidence. Explore each product’s fragrance, format, burn time and included accessories to find the right incense for your home or a thoughtful gift.
Discover Japanese incense
Find your fragrance. Make it a ritual.
A few considered details to help you choose, give and enjoy incense.
What is the tradition of incense in Japan?
Incense has been part of Japanese culture for more than 1,400 years. Its use developed through Buddhist practice, courtly fragrance blending and the appreciation of aromatic woods. Today, ceremonial traditions continue alongside the simple enjoyment of incense at home.
Is burning an incense stick the same as kōdō?
Kōdō is a formal art with established practices, often involving the careful warming of small pieces of aromatic wood rather than burning a stick. Everyday incense offers a more informal way to appreciate fragrance, with no ceremony or specialist knowledge required.
Which fragrance should I choose?
Begin with a fragrance family you already enjoy. Sandalwood is generally warm and woody; hinoki has a fresh, woody character; tea-inspired blends vary from softly green to deeper roasted notes. The finished scent depends on the blend, so read each product’s fragrance description before choosing.
Which format and holder are right for me?
Short sticks suit a brief fragrance break, while other stick lengths and spiral formats offer different burn times. Choose a holder designed for the incense’s shape and thickness, with a non-combustible dish large enough to catch all ash. Holders are included only where the product description says so.
What makes incense a thoughtful gift?
Incense is a personal gift for someone who enjoys home fragrance and small daily rituals. Choose a familiar scent, or explore a set that introduces several fragrances. For a first-time user, check whether a suitable holder is included and add one separately if needed.
How should I burn and store incense?
Follow the instructions supplied with your incense. For a stick, light the tip, gently extinguish the flame and secure it in a suitable holder on a stable, heat-resistant surface. Ventilate the room, keep it away from drafts, flammable materials, children and pets, and never leave it burning unattended. Let the ember and ash cool completely before disposal. Store unused incense in a cool, dry place away from direct sunlight.
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